The Scent of Emotion lab on the ground floor.
SK Telecom
SKT Emotion Lab
Emotion Lab, an SK Telecom exhibition at T Factory Seongsu, closes on November 15. On the ground floor you can make your own perfume, free, from your brain waves as you look at photos.
The Scent of Emotion lab on the ground floor.
- Dates
- 2026-09-19 — 2026-11-15
- Venue
- T Factory Seongsu서울 성동구 연무장1길 7-1Find on map ↗
Before you go
Check official information
Daily 11:00–20:00, last entry 19:30 (per a pop-up listing site)
Save your plans here, then book directly with the provider.
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Free upstairs, paid downstairs
Scent of Emotion on floor 1 compares your brain waves while viewing photos with your reactions to fragrances and blends a perfume for you. It is free for users of any carrier. Color of Emotion on B1 pulls an emotion colour from brain-wave and body signals and gives you an 'Emotion Vial' and a report, for KRW 20,000 or KRW 16,000 for SKT customers.
Hours and gifts
The first 1,000 visitors who post on social media get a heart-shaped scent pendant or plaster goods. A pop-up listing site gives daily hours of 11:00–20:00 with last entry at 19:30. Whether you need to book has not been confirmed officially.
