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Try on clothes from 50 Zigzag shops at a Seongsu pop-up (Oct 16–18)

Zigzag Express, a pop-up where shoppers can try on and buy clothes from 50 shops on the Zigzag fashion app, runs October 16–18 at Anderson C Seongsu in Seoul’s Seongsu-dong. Advance reservations have sold out, but walk-ins are accepted.

Shops and layout

It is the third offline pop-up from Zigzag, the platform run by Kakao Style. The first floor groups products from 39 shops into six themes: daily casual, feminine, vintage casual, street casual, modern chic and all-size.

The second floor shows autumn pieces from 11 Zigzag-exclusive shops, including Realcoco, Laroom and Edmore. There are 10 fitting rooms.

Seongsu lane with a vintage-shop sign and yellow scooter on the right and white pop-up buildings on the left
Seongsu lane with a vintage-shop sign and yellow scooter on the right and white pop-up buildings on the left

Buying and delivery

Shoppers can pay on site or scan the QR code on a tag to order through the Zigzag app. Every item at the pop-up qualifies for Jikjin Baesong, Zigzag’s next-day delivery.

The venue has a poster zone and a mirror photo spot, and a lucky-box draw uses photos taken there.

A person carrying shopping bags walks along Yeonmujang-gil between shop buildings
A person carrying shopping bags walks along Yeonmujang-gil between shop buildings

Visitor information

Kakao Style said advance reservations were sold out and that walk-ins would be admitted. Opening hours and on-site queuing were not in the announcement; the Zigzag app posts notices.

Anderson C Seongsu is a vintage furniture store at 36 Seongsuil-ro 6-gil, Seongdong-gu. Related discounts in the Zigzag app run until October 25. Foreign card payment and English support have not been confirmed.

Street with shops and pedestrians beneath the elevated rail line at Seongsu Station
Street with shops and pedestrians beneath the elevated rail line at Seongsu Station

LOCATION

Anderson C Seongsu, 36 Seongsuil-ro 6-gil, Seongdong-gu, Seoul (address as listed by GQ Korea, 2024).
OPEN MAP ↗

Source asiae.co.kr Checked 2026.10.15 19:20

Sources & context

2026-10-15T10:31:48.007Z

asiae.co.kr ↗g-enews.com ↗GQ Korea ↗Wikimedia Commons ↗
Photo creditAspere (Wikimedia Commons) · CC0 1.0

Pop-up shop walls on a Seongsu side street, photographed in May 2026. Archive context photo, not the Zigzag pop-up itself. Photo: Aspere · CC0 1.0