Running Needs Nothing: Seoul, an Adidas advertisement, packs a night run through Seoul and friends laughing over snacks into 15 seconds.
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The film cuts from runners seen from above to close-up faces. Road markings, red shoes and blue-green light give the short sequence its pace and color. The people, not the cityscape, stay at the center.
Credits
The source credits director Joanna Nordahl, production company Anorak Film and agency TBWA Amsterdam. The Vimeo original is linked from editor Joey Henshaw’s portfolio.
Archive Note
Uploaded in July 2023, this is an archival Adidas advertisement in its original horizontal 16:9 frame. It is not a current campaign or club sign-up, and the locations shown are not verified running routes.
Adidas, Running Needs Nothing: Seoul. Approximately 15-second advertisement uploaded July 2023. Director Joanna Nordahl; production Anorak Film; agency TBWA Amsterdam. Source: Joey Henshaw / Vimeo.
